Consumer Goods & FMCG


The FMCG sector in India comprises of broadly three segments – household electronics, home care , and food and beverages sectors. 

PRA Law advises some of the largest FMCG companies in India, which are also internationally renowned in their respective segments.  Our expertise and bipartisan advice are widely respected in the industry, and it is not uncommon for competing establishments to jointly approach for advise and representation on matters relating to the FMCG sector.


Services rendered by PRA Law to clients in the FMCG sector include:

  • Registration and advisory services under packaging and labelling laws such as Legal Metrology Act, 2009, sector specific laws such as Food Safety and Standards Act, 2006, (for food and beverages), among others.
  • Litigation services on different issues arising from time to time, including suits arising on account of disparaging advertisements, defamation, unlawful attachment of goods under packaging and labelling laws.
  • Advisory services under environment laws such as Biological Diversity Act, 2002 etc. and advertisement laws such as the Cable Television Networks Rules, 1994 (Programme and Advertisement Code)
  • Due diligence of manufacturing units and R&D units to assess level of compliance with different laws applicable to the industry.
  • Drafting, negotiations and vetting of various agreements relating to the FMCG industry including distribution agreements, marketing agreements, licensing agreements, warehousing agreements, transportation agreements, co-packer agreements, supply agreements, logistics agreements etc.